Google is the king of search.
Everyday, Google receive nearly 3.5 searches, and 93% of people never go past page 1. (Hint, Hint)
Search engine optimization is no longer an option for businesses that want to be competitive, grow, and see returns on investment. … But when used in conjunction with other important marketing tools, SEO will provide visibility, traffic, credibility, branding and help you gain valuable insight into customer behavior.